Erasure

Consent management

Consent management under DPDP

Consent under India's DPDP Act has to be free, specific, informed, and revocable—and you need proof of what each person chose. This page covers what consent management means in practice and how to make it hold up.

What consent management actually means

Three things happen at the moment of consent: the person sees a clear notice of what you collect and why, they make a deliberate choice, and you keep a record of both. The record matters most, because it is what survives a dispute or an audit.

The conditions that decide whether consent counts

DPDP Section 6 asks for consent that is free, specific, informed, unconditional, and unambiguous, given by clear affirmative action. Each condition maps to a product decision: don't trap people into consenting, say what each purpose is for, don't bury the notice, and don't treat silence as yes.

What a banner alone cannot do

A banner that just records 'accepted' or 'rejected' leaves you with no proof of what the person saw, no way to show a version of the notice from six months ago, and no effect on your backend systems. That is the gap most consent tools never close.

  • No proof—you cannot reconstruct what was shown and chosen.
  • No versioning—wording changes rewrite history.
  • No downstream effect—backend systems never learn about the choice.

What a proper consent layer adds

Versioned notices that receipts point back to, per-purpose choice, a way to withdraw as easily as accept, and a webhook so your own systems can act on the choice. Those four pieces are what turn a banner into something you can defend.

How Erasure fits

Erasure's consent product, Accord, covers the collection and proof side:

  • Publish versioned notices; receipts lock to the version the person saw.
  • Browser SDK for banner, preference modal, and hosted preferences.
  • Withdrawal that creates a new receipt—history is never rewritten.
  • consent.updated webhooks (HMAC-signed) so backend systems react.
  • Privacy-preserving receipts: no IP, user id, or fingerprint required.

Read more

Docs

What this does not solve

Accord does not scan cookies or auto-detect third-party trackers, and it is not a consent manager under the DPDP registration regime. It records and proves consent for the flows you publish; you configure the purposes and the notice.

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Erasure is invite-only in beta. Request an invite and we will walk you through the parts that matter for your product.

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